Built to run. Made to earn.
Built for early miles and long missions. Lightweight moisture-wicking fabric, athletic cut, and a subtle topo texture woven into the cloth. Flag Rock wordmark on the chest, the full loop on your back. This is the uniform for the crew.
No charge today — you're locking the founding price and first dibs when the drop lands.
The back is the whole point — the Flag Rock route, mapped for real, printed to scale.
That's the actual Flag Rock loop on your back — contour lines, the dotted route, the summit marker at 7,400 ft. No clip art, no filler. If you've run it, you've earned it.
Trail-tested, no fluff. Made to be run in for years, not worn once.
Built to run. Made to earn.
The trails make the crew. We keep them runnable.
Double the 1%-for-the-Planet standard. It goes to the people who keep the Wasatch Front runnable — trail building, erosion repair, and stewardship of the dirt we run on, starting right here in Davis County.
It's a founding pledge, baked into the price — not a checkout add-on. You don't opt in; it's just how FLGRCK works.
Lock the founding price, claim your size, and get first dibs when the drop lands. No charge today.